Deciding to pursue his MBA was a defining moment in the life of Robert Ejupi. Both his educational journey and family business took some turns thanks to COVID, but he successfully navigated it all, from his studies to the family firm to a new entrepreneurial enterprise.

Becca Thompson's family business is Nurtur, LLC, which develops leaders in the world of beauty and wellness. During Covid, Becca took a year to learn more about her family business. She is thrilled to be back at UNC merging her passions of beauty and entrepreneurship.

Traditionally, the sole objective of any firm has been to maximize shareholder value.  However, there is now an open debate as to whether firms have an obligation to consider other stakeholders as well.